Hi,
I recently been asked to evaluate a website & make online marketing recommendations. The company is a Driving Test School for Motorbikes, Scooters & Cars. From a quick overview I've come to conclude that the site is very poor in terms of content, information & sales direction.
The following will need to completed:
Installs:
*set up gmail account for online related work
1) Google Analytics
2) Google WebMaster Tools
Research:
1) Keyword Analysis
2) Competitor Analysis (top 2 organic & paid listings on Google)
Website:
1) Re-write all content for 6 pages
2) Write Title, Description, keyword tags
3) Change of domain name
4) 3 calls to Action for HomePage
5) Submission to Google, Yahoo, Bing & Dmoz.
Advertising:
1) Set-up and run 1 Google keyword Ad's Campaign.
2) Create ad's on 3 networks - adverts.ie & 2 others
*The client has no online skills therefore consulting fees will also be charged per hour.
Does anyone have an idea what/how I should charge for this Service? I'm thinking of charging an Overall Fee of x, how much for x? OR Breaking it into sections for Payment.
I'm thinking of charging €40-60 per hour for work carried out - is that fair?
Your advise is welcomed, thank you.
I recently been asked to evaluate a website & make online marketing recommendations. The company is a Driving Test School for Motorbikes, Scooters & Cars. From a quick overview I've come to conclude that the site is very poor in terms of content, information & sales direction.
The following will need to completed:
Installs:
*set up gmail account for online related work
1) Google Analytics
2) Google WebMaster Tools
Research:
1) Keyword Analysis
2) Competitor Analysis (top 2 organic & paid listings on Google)
Website:
1) Re-write all content for 6 pages
2) Write Title, Description, keyword tags
3) Change of domain name
4) 3 calls to Action for HomePage
5) Submission to Google, Yahoo, Bing & Dmoz.
Advertising:
1) Set-up and run 1 Google keyword Ad's Campaign.
2) Create ad's on 3 networks - adverts.ie & 2 others
*The client has no online skills therefore consulting fees will also be charged per hour.
Does anyone have an idea what/how I should charge for this Service? I'm thinking of charging an Overall Fee of x, how much for x? OR Breaking it into sections for Payment.
I'm thinking of charging €40-60 per hour for work carried out - is that fair?
Your advise is welcomed, thank you.